Wisconsin-based FITBENCH To Offer 6-Pack of Local Beer with Bench Purchase

“We work hard, and play hard” is just one of the core values over at FITBENCH. The fitness business, based out of Oconomowoc, Wisconsin, prides itself on the culture of the company when talking about its vibe and environment.

“Culture is everything here at FITBENCH,” said CEO/Founder, Tyler Danen. “We have seven different core values that we follow not only to with each other, but with our customers and partners in the industry. Having that sense of company culture has led us to where we are today, and we plan to continue to make it a priority as we grow.”

In honor of “work hard, play hard”, the team decided to expand on this during the summer months. From June 1 through August 31, FITBENCH will be offering a free 6-pack of beer from a local brewery with the purchase of the FITBENCH ONE or FITBENCH STUDIO.

“The ONE and STUDIO have an internal storage slot that can fit a full 3-foot battle rope. We soon realized it also can double as a cooler to hold your cold ones while you work out on and around the bench,” Danen touched on. “During the summer months, our team has outdoor workouts on Fridays, and we always finish with an end-of-the-week cheers. It actually was Julio’s idea to have the beers waiting IN the bench, rather than the fridge.”

National Sales Director, Julio Marshall added that it was an obvious move to fill the slot with ice and post-workout beers. “We loved the idea of the beers in the bench so much that we decided to bring the rest of our #FITBENCHFamily into the game, hence the free 6-pack,” Marshall remarked. “We want others to “work hard, and play hard” when they’re using our benches.”

The 6-pack will be distributed along with the FITBENCHs during the summer months in an effort to also support other small, local businesses.

“We’re excited about this one,” Danen said after toasting his Spotted Cow with Marshall. “Cheers, FITBENCH Family!”