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Life Fitness Australia Welcomes FITBENCH To Its Portfolio of Brands in Australia

PRESS RELEASE

For immediate release

In a pandemic-impacted environment, personal exercise space is considered valuable real estate, so when you discover equipment that boasts extreme efficiency by way of physical footprint, neat and tidy organization, and quick and simple transitions between exercises, you owe it to your bottom line to take a look!

FITBENCH® is an innovative, all-in-one, space-saving workout bench that keeps the workout intensity high, by enabling super quick exercise transitions in a safe, neat and efficient manner.

FITBENCH:

  • safely designed to keep your gym floor clean, organized, neat and tidy
  • creates a dedicated space to run HIIT classes
  • is robust and sturdy enough to be used for box jumps and battle ropes
  • offers 360-degree mobility
  • features a soft-closing, eight-position elevating top.

FITBENCH has been innovating functional fitness since 2016, making it the original in its category. Fast-forward to today, and FITBENCH still remains unrivaled for its stability, durability and safety.

Our benches are seamlessly organized by design," says Tyler Danen, Founder and CEO at FITBENCH. "They are robust, portable and fully loaded with functional and commercial grade workout equipment; all of which makes FITBENCH the ideal inclusion for small group training and class environments."

"We are elated to be a part of the prestigious lineup that comes with the name 'Life Fitness'. The experience and clout of the team at LF Australia should be a monumental shift for FITBENCH in the Asia-Pacific region. HUGE thank you for this opportunity, Life Fitness team," Danen said.

“We are excited to partner with FITBENCH® and bring this game-changing innovation to the Australian fitness market. Whether for your home, studio or fitness facility, the FITBENCH® will add a versatile, compact training solution to any space,” adds Paul McClure, Managing Director at Life Fitness Australia.

There are three FITBENCH models to choose from:

FITBENCH ONE®

FITBENCH ONE

This flagship model is the bench where it all began! With comfort, stability and durability at its forefront, the FITBENCH® ONE is perfect for HIIT workouts and small group training. It includes: 

  • 6 sets of dumbbells (2kg, 4kg, 7kg, 10kg, 12kg ,14kg)
  • 2 kettlebells (8kg, 14kg)
  • 1 slam ball (7kg)
  • 3 sets of FITBANDS® (light, medium, heavy)

FITBENCH® STUDIO

FITBENCH Studio

The FITBENCH® STUDIO is the premium, all-inclusive workout bench, ideal for boutique studios. The STUDIO is the smallest in the collection, with only four sets of commercial-grade dumbbells, as well as a narrower top and shorter step height, making it perfect for step-ups and other dynamic exercises. The FITBENCH STUDIO contains:

  • 4 sets of dumbbells (4kg, 7kg, 10kg, 12kg)
  • 1 kettlebell (8kg)
  • 1 slam ball (5kg)
  • 3 sets of FITBANDS® (light, medium, heavy)

FITBENCH® YBELL

FITBENCH YBell

The FITBENCH® YBELL combines YBell Fitness® and FITBENCH to create a smart solution to storing the YBells in an innovative bench design. The FITBENCH YBell fits five sets of YBell Neos, which are 4-in-1 training tools (dumbbell, kettlebell, double-grip med ball, and push-up stand), neatly into one of our patented design.

Included is: 

  • 5 YBell NEO Sets (4.5, 6, 8, 10, 12kg)
  • 3 sets of FITBANDS® (light, medium, heavy)

To find out more about the FITBENCH collection and how it can transform your workout spaces, call 1.800.294.0536 or visit www.fitbench.com.

About Life Fitness Australia

Life Fitness Australia is the exclusive distributor of the world's leading fitness brands: Life Fitness, Hammer Strength, Cybex and Indoor Cycling Group. Established in 1997, Life Fitness Australia has offices in 6 states with over 100 employees nationally. Life Fitness Australia's proven track record and history of excellence is unmatched in the industry. For more information about the Life Fitness family of brands and products, Freecall 1800 689 622 or visit www.lifefitness.com.au.

About FITBENCH®

FITBENCH is the all-in-one, space-saving workout bench. We innovate safe and space-saving fitness solutions. Our products are thoughtfully designed to maintain workout intensity and variety, while facilitating quick exercise transitions in a safe and neat manner. These robust, organized, and portable benches deliver exceptional performance that drives participation at boutique studios, health clubs, and vertical market fitness facilities. We are the Benchmark of Fitness.

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